Create product topics
Define areas such as API, Billing, Reporting, Integrations, or Mobile app.
TypeTags for SaaS and product teams
Turn product updates into customer insight.
Let customers choose the product areas they want to follow, publish updates to the relevant audience, and learn from views, reactions, and private feedback while the context is fresh.
Customers subscribe with an email address—no password or account setup required.
Product topics customers chooseRelevant updates by topicPrivate feedback in context
How it works
Build a focused product communication loop.
Keep the audience, update, reaction, and conversation connected without putting every customer into one generic feed.
Invite customers
Share one subscription link. Customers choose the product areas they want to follow.
Publish relevant updates
Select the appropriate topic or topics when you publish a release, beta, improvement, or technical change.
Learn from the response
Review views, reactions, private comments, and conversations connected to each update.
Customer insight
See product interest alongside update engagement.
Compare the product areas customers follow with how they respond when you publish relevant updates.
Spot communication gapsSee where strong topic interest is followed by limited update engagement.
Improve the next updateLearn which messages were useful, confusing, or prompted customers to ask for more.
Keep feedback actionablePrivate comments stay connected to the customer, topic, and update that prompted them.
Communication signals
Find patterns worth following up.
Use topic interest, update views, reactions, and private feedback to identify areas where a customer conversation may be valuable.
Changing engagement
Notice when response around an important product area changes over time.
Feedback patterns
Surface repeated Confusing, Problem, or Not relevant reactions and private concerns.
Follow-up opportunities
Identify topics and conversations that may benefit from a direct response.
Advanced customer insight
Go beyond update-level statistics.
TypeTags can support guided reporting that brings together topic interest, subscriber patterns, update performance, feedback themes, and recommended next actions.
- Fortnightly progress and final-cycle reports
- Topic interest × update engagement analysis
- Conversation themes and recommended follow-up
Start with product topics
Make every product update more relevant.
Let customers choose what to follow, publish when something matters, and keep feedback connected to its context.